Web & Experimentation Lead, Supply Chain Services

Job Description

Job Title: Web Experience & Experimentation Lead, Amazon Supply Chain Services. Location: New York, NY, USA or Bellevue, WA, USA

Job Type: Full-time, Regular Employment

Responsibilities:

• Own the experimentation and conversion rate optimization (CRO) program across all ASCS web properties.

• Define the testing roadmap, prioritize hypotheses based on business impact, and manage test execution using Adobe Target.

• Analyze customer journeys and on-site engagement data using Adobe Analytics, heatmaps, and session recordings to identify friction points, drop-off patterns, and optimization opportunities;

• Design and prototype page-level improvements, including layout changes, interaction patterns, form optimizations, calls to action (CTAs), and content hierarchy adjustments using Figma.

• Partner with art director contractors to develop production-ready designs while maintaining visual quality, brand consistency, and performance.

• Conduct targeted usability tests using UserTesting.com or equivalent platforms to validate design hypotheses and guide optimization decisions.

• Collaborate with the web team, MarTech Operations (MTO), content, and product marketing teams to incorporate optimization insights into content strategy, site architecture, and strategic projects.

• Produce clear, data-driven reports connecting test results and design changes to business outcomes.

• Contribute to biweekly performance reviews and Weekly Business Review (WBR) reporting.

Qualifications:

• Bachelor's degree in UX Design, Interaction Design, Digital Marketing, or a similar field.

• At least three years of experience in web design, conversion rate optimization, digital experience optimization, or a related role with a strong design and UX component.

• Experience with A/B testing or multivariate testing.

• Strong design and UX background, including the ability to evaluate, critique, and improve web experiences using design-thinking principles.

• Proficiency in Figma for wireframing, prototyping, and design collaboration;

• Proficiency in Adobe Analytics for website performance analysis, funnel reporting, and user behavior segmentation.

• Experience with UX testing platforms such as UserTesting.com or equivalent tools.

• Strong analytical skills and the ability to translate quantitative and qualitative data into actionable design recommendations and business narratives.

Preferred:

• Hands-on experience with A/B and multivariate testing platforms, particularly Adobe Target.

• Experience with behavioral analytics tools such as Hotjar, FullStory, Contentsquare, or Quantum Metric, including heatmaps, session recordings, and engagement scoring.

• Experience with B2B or enterprise websites, including longer sales cycles, multi-stakeholder audiences, and lead-generation funnels.

• Understanding of accessibility standards, including WCAG, and inclusive design principles;

• Experience managing international websites, multiple locales, and localization requirements in web design.

• Basic understanding of SEO and Answer Engine Optimization (AEO), including how on-site experience affects search performance.

• Experience with statistical methods for experiment design, including sample-size calculations and significance testing.

Benefits and Compensation:

New York, NY: Base salary: $120,000 to $179,600 per year.

Bellevue, WA: Base salary: $109,100 to $160,000 per year.

Additional compensation and benefits include:

• Sign-on payments and restricted stock units (RSUs).

• Healthcare coverage, including medical, dental, vision, and prescription benefits.

• Basic life and accidental death and dismemberment (AD&D) insurance, with optional supplemental life insurance.

• Employee Assistance Program (EAP), mental health support, and a medical advice line.

• Flexible Spending Accounts (FSAs).

• Adoption and surrogacy reimbursement coverage.

• 401(k) matching.

• Paid time off.

• Parental leave.

Final compensation depends on experience, qualifications, and work location. Further details are available on Amazon's Benefits page.